Saturday, December 31, 2022

A Look Back at Our Tea Journey in 2022

Thank You for Being a Part of Our Tea Community
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Hi 

This year has been one amazing ride and as the team and I are looking back, we are nothing but grateful for all the love and support VAHDAM® India has received.

Since you have been such an important part of the journey, I wish to share some highlights of 2022, a few of them so special (and unexpected), it couldn't have been possible without you.

We turned 7

VAHDAM® India celebrated another year in business with our team. With our aim to grow stronger and bigger this year, we added a talented bunch to our young team. Please take a moment to go through our IMPACT REPORT 2022

We brought home prestigious titles

We won many awards this year including 'Best Home Best Homegrown Tea Brand' by Travel + Leisure Co. India & South Asia, Great Taste Awards, e4m D2C Revolution Awards, Greater Good Awards and so many more!

VAHDAM® India's evergrowing global reach

We extended VAHDAM® India's reach in the US market by opening 300+ new stores across the country. We also expanded our reach in the UK market with 500+ stores of Holland & Barret (one of the largest health retailers in the UK).

Took over the Biggest Celebrity Platforms & how

We made it to the Oscars and Emmys! In gifting bags of course :). This year we were also a part of the most-coveted Koffee with Karan hamper and the team was MOST EXCITED about this news! 

A year of firsts and exclusive partnerships

In partnership with Bira 91, we launched our limited-edition Chamomile Tea Lager and were a part of the taproom experience. This year was also our first time at the Ideal Home Show, London, the biggest holiday market and we met over 40,000 tea lovers! We were also a part of the Crafts Gin UK subscription box giving mates the ultimate G&T'ea experience.

Celebrating the GOLDEN SPICE globally

This year, we also decided to put our forever-favorite healing spice on the global map and celebrated the FIRST-EVER International Turmeric Day on 8th October! The popups were planned around New York City, London, and New Delhi. It was amazing to see such an overwhelming response.

Our first OTT partnership!

We exclusively collaborated with Netflix for the hit series 'Emily In Paris' and launched a Tea Entourage Collection, the one Emily fans couldn't keep their hands off!

And with that, we are set to SPICE up 2023

We are ready to expand our footprint into the world of wellness! Bringing you something straight from the farms, fresh and authentic, something that'll make you FEEL ALIVE. Single Origin Spices arriving in your kitchen pantry soon!
 

I would like to thank you from the bottom of my heart for all your unwavering support. 

We have some very exciting launches in 2023 and we can't wait to share them with you. We promise to work very hard & make available the best of India to you while giving back to our communi'tea'.

Wishing you very Happy Holidays & a prosperous New Year.

Bala Sarda

Founder, VAHDAM® India

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