Hey, it's Eric — do you have a moment? I want to share something I just read in our ActBlue.
Did you know that our average donation in 2023 is just $14.02?
Here's why I'm proud of that number: Our average contribution proves that this movement is powered by small-dollar donations. We've relied on real people like you donating what + when they're able to since Day One — and we plan to keep it that way.
Here's why I'm also nervous about that number: it's lower than usual, which means we need more folks to step up than usual to hit the same important end-of-month goals.
Allow me to dive further into our average donation amount and why it matters so much.
This time last year, our 2022 average donation was around $29. Now we've dipped down all the way to $14.
In a weird way, my team is proud of it! Here's why:
A low average donation is the hallmark of a real people-powered campaign. It shows that we're not funded by corporate PACs or billionaires with deep pockets.
But, on the other hand, it means the money we used to raise from a single donation — well, now we need two to raise the same amount!
We can't afford to let our fundraising dip *too* low, Faith. So, we're asking those of you who have already graciously supported this campaign to dig deep and make another contribution.
Thank you for all you do.
Eric 💙
Eric Stern
John Fetterman for U.S. Senate
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Email us: info@johnfetterman.com
This email was sent to faith.wgt.beagle@blogger.com. Email is the most important way we keep in touch with people like you, so thank you for reading to the end. Small donors like you keep us going. To contribute via check, please address to Fetterman for PA, PO Box 6061, Pittsburgh PA 15211.
Paid for by Fetterman for PA.
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